Best affiliate marketing agencies of India are now central stakeholders in brand expansion strategies. In contrast to solo marketers, they work at scale—managing hundreds of campaigns concurrently for leading e-commerce names, travel apps, and fintech platforms. They leverage a mix of data-driven insights, influencer outreach, and media-buying strategies to maximize return on ad spend. Some popular agencies are Shoogloo, Optimise Media, and Admitad India, operating campaigns both for Indian and international clients. These agencies are also pioneering fraud prevention with the use of AI tools to detect false clicks and conversions. Brands prefer agencies because they provide end-to-end campaign management from recruitment and onboarding of the affiliates to real-time optimization of performance. With affiliate marketing accounting for over 15% of e-commerce revenue in India, agencies are emerging as the answer to businesses seeking to grow rapidly and wisely.

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